Math Book Helps Girls Embrace Their Inner Mathematician: “The book includes horoscopes, testimonials, cute doodles and quotes from girls. Word problems are brought to life with descriptions of lipstick, beads, cookies and similarly girly examples that might make the feminist in some women cringe. In the interview below, McKellar explains why being a math whiz and a girly girl are not mutually exclusive. Wired News spoke to her by phone from her home in Los Angeles.”
You can read the interview over at Wired and it’s true, it might make some women cringe that the book is so girlie , but Danica McKellar is no fool and maybe packaging the product differently will help ensure more girls feel comfortable in maths. It is a pretty cold, hard no frills environment. It’s important to let both sexes share the benefit of education in a way they can relate to it. Some boys think they shouldn’t be in language classes. Why is that? Some students these days cannot relate to subject material which is so pertinent and relevant and yet we seem reluctant to repackage it. Once we have attracted students back into education then yes, let’s look at how the packaging might be changed and the students will probably see that it’s not so necessary. Ms. McKellar has consulted with her target audience and that’s good practice and sensible. A lot of us are learning about computers and computing because the whole concept and presentation has been tarted up. Once we are on familiar ground we rely less on packaging.